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Course descriptions 2017-2018

The course descriptions have been approved by the Study Board, but minor adjustments may occur up until beginning of the semester.

1. semester:
Advanced Brand Management (offered by the Study Board of Cand.Negot.) Course description to be updated soon.
Advanced Marketing Communication
Marketing Theory

2. semester:

Consumption Studies

Corporate Communication

Market Ethnography

 

3. semester:
Elective courses (Min./Max. 30 ECTS) (see below)

The Study Board draws your attention that the time table will not be changed because of overlap in lectures in the elective courses.

FALL

Elective courses offered by the Study Board of Business Administration:
Anthropology of Business and Technology
DEMOLA (Only available upon special application process)
Doing Business in Emerging Markets
Foundations of Organization
Foundations of Strategy
Innovation Management and Marketing
International Business Management
International Market Relations
Marketing across Cultures
* Project- and Trainee Period- read also more here.
*
Seminar in Business Economics 10 ECTS- read also more here.

* Registration is done via the Student Self Service, but you are also required to register for a supervisor. Find the digital form via the above links.

Summer School: Courses
Applied Market Strategy
Big data as a means for improved decision making (summer school)
Decision Analysis of Competitive Strategies: Pricing and Incentives in Markets (summer school)
Research on digital communication and networks (summer school)
(Please note that the lectures for Summer School will most likely take place in the same weeks, therefore it cannot be recommended to take both courses).

Elective courses offered by the Study Board of  MMA, Economics, Math-Eco and ERM:
Advanced Statistics
Project Management and the Consultant Role

Elective courses offered by the Study Board of Cand.Negot:
Human Resource Management

SPRING

Elective courses offered by the Study Board of Business Administration:
Advanced Market Anthropology
Business Strategy
Corporate Strategy and Organization Design

DEMOLA (Only available upon special application process)
International Entrepreneurship
International Market Analysis
International Marketing Channels
Leadership and Organizational Communication
Organization of Innovation
Personnel Economics
Strategic Market Creation
** Project- and Trainee Period
** Seminar in Business Economics - 10 ECTS

** Registration is done via the Student Self Service, but you are also required to hand in a wish for supervisor and a supervisor agreement. Find the digital form for this in the menu under “Opportunies…..” – Seminar in Business Economisc/Internship: Project- and Trainee Period.

 

Summer School:

Pricing Strategies

Applied Market Strategy

Research on digital communication and networks

 

Elective courses offered by the Study Board of  MMA, Economics, Math-Eco and ERM:


 

Regarding timetables for electives:
Because of the many elective courses offered, the study board cannot guarantee that the lectures are placed at different times for all electives. You may enroll in courses with overlap in lectures but it is your own responsibility if you are not able to follow all the teaching activities we offer in courses where overlap might occur. It is a good idea to make sure if there is convergence in the time table before you enroll in the courses. The study board draws to your attention that the time table will not be changed because of overlap in lectures in the elective courses. 

For students writing the Master Thesis in the autumn semester:
Master Thesis 

4. semester:

Master Thesis - read more about Master's thesis
here.

Last Updated 28.02.2024